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Privacy Policy

Minor Miracles Privacy Policy

Minor Miracles LLP takes your privacy very seriously. We urge that you read this Privacy Policy (the “Policy) as it describes how your personal information is collected and used.

This Policy applies to information we collect on and its sub-domains about:

  1.     visitors to our website (the “Site”); and
  2.   people who register their emails with us.
  3. people who register a shopping account with us "Members"



When you visit this Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

Minor Miracles values your privacy. Our collection of your personal information and how we use it is governed by Minor Miracles’ Privacy Policy in compliance with Singapore Personal Data Protection Act. Details from your application for Membership (including personal information) will be collected and used for the purposes of administering the Program (which may include disclosure to third parties for the purpose of processing and administering the Program who may be located in countries as set out in Minor Miracles’ Privacy Policy) and for marketing and data analysis purposes.

By submitting an application for Membership in the Program, you agree (or, if you are a minor, your parent or legal guardian agrees) to be bound by Minor Miracles’ Privacy Policy, these Terms and online Terms of Use, and to receive marketing materials and other communications from Minor Miracles (if so agreed in your registration form).

If you do not wish to receive these communications, you can request that they be discontinued by updating your Membership profile at or by reaching us through emailing us at If we do not collect your personal information you will not be able to become a member of the Program. Additional personal information collected from members, such as purchase history and credit card information, will only be used and disclosed by Minor Miracles for the purposes of administering the Program, internal analysis for marketing purposes, and as otherwise permitted by Minor Miracles’ Privacy Policy. Minor Miracles’ Privacy Policy includes details about how to access your personal information and have it corrected, as well as how to make any complaints regarding our conduct in relation to your personal information and how we deal with such complaints.  


  • “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. The information is used to track visitor use of the Site and to compile statistical reports on Site activity. For more information about cookies, and how to disable cookies, visit You can set your browser not to accept cookies and the above websites tell you how to remove cookies from your browser.
  • “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.


Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers , PayNow, PayLah!, PayPal, GooglePay and ApplePay), email address, and contact number.  We refer to this information as “Order Information”.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.



We use the Order Information that we collect generally to fulfil any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

  • Communicate with you;
  • Screen our orders for potential risk or fraud; and
  • When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.


We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimise our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).


When you register your emails with us, we may use it to send you weekly newsletters, contact you about products and services we think may be of interest to you.

If you agree to us providing you with these information, you can always opt out at a later date. If you would rather not receive these information, please send a blank email message to By submitting your email you consent to the use of that email as set out in this policy.


We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store (you can read more about how Shopify uses your Personal Information here:  We also use Google Analytics to help us understand how our customers use the Site (you can read more about how Google uses your Personal Information here:  You can also opt-out of Google Analytics here:

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.


As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.  For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at

You can opt out of targeted advertising by visiting the links below:

  2. GOOGLE:

Additionally, you can opt-out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal here:


Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.



If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfil contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above.  Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.


When you place an order through the Site, we will maintain your Order Information for our records unless and until you opt-out ask us to delete this information.


We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.


For more information about our privacy practices, if you have questions, or if you would have any feedbacks, please contact us by e-mail at or by mail using the details provided below:

Minor Miracles LLP, 87 Jalan Kelabu Asap, Singapore 278275

Updated as of date : 23 October 2019